A comprehensive and independent review of your software products against your competition and market demand. We utilise our insights gained from working with many vendors and clients across industry segments.

• Independent feedback on your products' market and technical positioning.
• Insight into market needs and client perspectives.
• Identification of possible match with new market segments.
• Identification of competitors and threats.
• Independent input into your product enhancement program.
• Matching of your product features to clients' business processes.

• Develop and document your product review criteria, including e.g.:
  • Specific competitor products to be compared.
  • Specific market segments being targeted.
  • Specific opportunities and vulnerabilities in your space.
  • Specific functional enhancements being considered.
  • Specific technical enhancements being considered.
  • Specific environments into which your product will be integrated.
• Evaluate your product along defined review criteria in multiple dimensions including technology, integration, functionality, ease of use (users, administrators), ease of implementation, support and commercial terms.
• Identify available competing products and position yours relative to them.
• Summarise your competitive advantages, potential vulnerabilities and opportunities for improvement across the dimensions evaluated.
• Provide feedback on current market perceptions of your product.
• Consult on practical integration experience and customer perspectives.
• Document the results of our evaluation.

• Define the product review criteria you wish to apply..

• After an initial complimentary discussion about the evaluation we will estimate the required time frame.

• The price of the review will be defined together with you, as we will complement your internal product market knowledge.

• Contact Plutonic Zoo to explore what can be accomplished for you.